Ulrika Hedlund

Productivity Coach and Entrepreneur


Are you bored of lengthy, feature-based product training? Do you believe that learning something new should be exciting and fun? I do! That's why I left my career at Microsoft to create a new type of learning experience where the focus is on the value - not the features. I'm passionate about technology and storytelling, and I thrive to share my experiences of how technology can effectively be used to work smarter - in a more engaging way. I'm the founder of two companies - Business Productivity and Storyals, the mother of three, Swedish and live in Dubai.