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Course: How To Build A Strong Brand

How To Build A Strong Brand

  • Life Time Access
  • Certificate on Completion
  • Access on Android and iOS App
About this Course

Branding: Learn The Fundamentals Of A Powerful Brand

Want your customers to stick to you like glue? That's what a strong brand can do for you. In this course, you'll find out how to make your brand irresistible to your customers. 

Building a brand that resonates with your customers can be a challenge. In Building A Strong Brand, you'll learn what the most important characteristics of a powerful brand are. This is a practical course that provides you with the skills needed to build a strong brand for your business. 

The course starts explaining what exactly a brand is. Then we go into what makes a strong brand and why it is important. Finally, we analyze choosing a company name vs using your personal name as a brand.

Basic knowledge
  • No previous knowledge is required. Basic knowledge of Word or Google Docs will help.
What you will learn
  • Understand what branding is, and what is isn't!
  • Understand how emotion plays a role in building your brand.
  • Understand how to create more brand loyalty.
  • Identify your true customer.
  • Identify content your customer won't be able to resist.
  • Learn the core elements to an elevator pitch that will differentiate you and make you more memorable.
  • Understand how to position yourself or business that helps you stand out from the competition.
  • Build a strong brand script that helps develop messaging you'll be able to use with all of your marketing materials.
  • Learn exercises that help you or your team clarify your overall message.
  • Learn how to talk about your business or yourself in a way that causes people to listen.
  • Learn to build a brand strategy by walking through this step-by-step process.
  • Learn to create a brand that increases credibility, trust, and sales.
Curriculum
Number of Lecture: 16
Total Duration: 01:29:33
How To Build A Strong Brand
  • Build A Strong Brand Intro  
  • What Is A Brand?  
  • Diagramming Your Message  
  • Why Consistency Helps Build A Strong Band  
  • The Brand Killer  
  • Steve Jobs on Branding  
  • Personal Vs Company Name 1 intro  
  • Personal Vs Company Name 2  
  • Personal Vs Company Name 3  
  • Personal Vs Company Name 4  
  • Intro  
  • Colorschemes fonts  
  • Color schemes 1  
  • Color schemes 2  
  • Color schemes 3  
  • Color schemes 4  
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