Library

Course: Crisis Communications: Survive a Media Crisis

Crisis Communications: Survive a Media Crisis

  • Life Time Access
  • Certificate on Completion
  • Access on Android and iOS App
About this Course

Imagine that a crisis hits your organization and that you come out on top in the media. You initiate proactively to the media. You have a clear and easy to understand message. And you get the exact quotes you want in final stories.

You didn't pick or plan the crisis, but you were ready to communicate effectively.

Your reputation doesn't just remain intact; your reputation has improved!

You will learn how to prepare and deliver messages to the media in a time of crisis. How to plan for press conferences, media statements, messages and sound bites will be covered. Why it is essential to prepare for a crisis before you know when or what the crisis will be. Crisis communications requires a plan that covers every aspect of message development, rehearsal and media management. This course is ideal for CEOs, PR managers, crisis managers, and anyone who is responsible for the reputation of an organization.

There is a 100% Money-Back Guarantee for this course. And the instructor also provides an enhanced guarantee.

Who is the target audience?

  • CEOs
  • CFOs
  • Business owners
  • Political leaders
  • PR executives
  • Risk managers
  • Crisis managers
  • Investor relations executives
Basic knowledge
  • Video Camera (cell phone or webcam will work)
What you will learn
  • Being able to Manage Crisis Communications
  • Know how to appear Confident on Camera
  • Prepare Messages
  • Speak in Sound Bites
  • Handle tough questions
Curriculum
Lectures quantity: 16
Common duration: 01:15:35
Before We Dive In
  • Who is TJ Walker?  
  • Your Questions Will Be Answered Here  
You Can Handle a Media Crisis and Come Out Ahead
  • This Crisis Will Make You Stronger  
  • Creating Your Winning Message  
  • Let the Whole World Know - Distributing Your Message  
  • The Biggest Crisis Blunders to Avoid  
  • The Real Secret to Being Prepared for a Crisis: Practice on Video  
  • Feedback  
  • Final Tips  
Bonus Reading Materials
  • If You Like to Learn by Reading  
  • Media Training A-Z  
  • Media Training Success  
  • 1001 Ways to Wow the Media  
  • Secret to Foolproof Presentations  
  • Public Speaking Success  
Bonus Videos
  • The Epic Disasters of BP  
Reviews (0)