This course is for people who are interested in learning how to create a competitive marketing strategy for their organizations. It will equip students with a solid understanding of today's fast-paced B2B & B2C market.
I will provide you with the framework & foundation that can be used for building and developing a coherent marketing business strategy. It combines a theory-driven yet hands-on approach to show students how to make profitable and quality business marketing strategies.
This will make sure that the product is thoroughly defined and properly positioned, and that the most relevant marketing channels are used in order to efficiently communicate the benefits of the products and services.
- No previous knowledge or experience required
- Understand the essential elements of marketing
- You will learn Business-to-Business Marketing
- You will learn Business-to-Consumer Marketing
- Learn effective Market Segmentation strategies
- Learn Channel Marketing strategies
- Learn how to build and develop a coherent marketing business strategy.
- Learn Business Branding