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Do It Yourself Local SEO For The Small Business Owner

Features Includes:
  • Self-paced with Life Time Access
  • Certificate on Completion
  • Access on Android and iOS App

Course Preview Video

  • Categories

    Marketing

  • Duration

    02:28:11

  • 0 Students Enrolled

Description

Do you want to learn how to rank your business higher in Google Search?

Do you own a small business?

Do you just want to do the work on your own?

This is the perfect course for you.

I've created a step-by-step course that walks you through everything you need to know about boosting your visibility in the Google local map pack.

In August of 2015 Google changed the "local 7 pack" into the "local 3 pack".

It's now more important than ever to be working on Local Search Optimization for your business.

Only 3 businesses are now shown within the local business pack when typical "service + city" terms are used in Google search.

In this course I walk you through the basics of:

  • Setting up your website for local search
  • Setting up your Google+ business page
  • Adding your business to important website directories such as Yelp
  • Setting up basic social media profiles such as Facebook, Twitter & LinkedIn for business.
  • I walk you through several tools that can be used for tracking your rankings and auditing your business for search.
  • I show you the importance of content and how to optimize it for your business
  • I provide ways to generate more reviews for your business on Google, Yelp and others.
  • I show you some other websites you can use to generate new clients for your business.

If you've been struggling with SEO for many years as a local business, this is the course for you!

Who this course is for:

  • Small businesses who are willing to put in the work to rank locally
  • Those who are interested in dominating the search results for their local city
  • If you are a business owner that lacks time to take action, this course might not be for you but it will help you understand the concepts of local SEO if you are unable to implement

Basic knowledge
  • You will need a basic website built with either Wordpress, Squarespace or another easy to use content management system
  • A willingness to learn, implement, read and take consistent action

What will you learn
  • Understand what Local SEO (Search Engine Optimization) is
  • The Basics of setting up a small business website with Wordpress or Squarespace
  • The importance of having a mobile friendly website
  • How to setup and use Google+ for Business
  • You will understand what important sites you should list your business on
  • The importance of building business profiles across the internet
  • Basic elements of on-page and off-page SEO
  • How to outsource content writing for your website
  • How to get more reviews for your Google business page
Course Curriculum
Number of Lectures: 43 Total Duration: 02:28:11
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